The #1 Reason Referrals Beat Advertising in Roofing | Matthew Danskin

In this episode, Dmitry talks to Matthew Danskin, CEO of Restoration Referral System. 

00:00 – Sponsor: GoNano
00:50 – Coming Up
01:31 – Opening Up: The Start of the Roofing Journey  
05:02 – Early Struggles and Lessons Learned  
08:29 – Building a Strong Company Culture  
11:57 – How to Find and Keep the Right People  
15:23 – The Marketing Moves That Changed Everything  
18:49 – Overcoming Fear and Taking Big Risks  
22:16 – When Things Don’t Go as Planned  
25:42 – The Turning Point That Shifted the Business  
29:08 – Why Branding Matters More Than You Think  
32:34 – Lessons from Dealing with Difficult Clients  
36:01 – Leadership That Inspires Growth  
39:27 – Mistakes Roofers Can’t Afford to Make  
42:53 – Scaling Up Without Losing Your Identity  
46:20 – The Legacy Every Roofer Wants to Leave Behind  
49:15 – Final Words of Advice for Roofers  

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