Scaling a Roofing Business Without Losing Your Identity | Chris Townsend

In this episode, Dmitry talks to Chris Townsend, Founder of Can't Quit Consulting.

00:00 – Intro
00:36 – Starting Strong: The First Steps in Building a Roofing Business  
04:28 – Lessons Learned from Early Mistakes  
08:22 – Why Company Culture Shapes Long-Term Success  
12:15 – Building a Team That Truly Fits  
16:08 – The Role of Leadership in Growth  
20:01 – Marketing That Actually Works for Roofers  
24:12 – Overcoming the Fear of Change in Business  
28:05 – How to Handle Tough Clients and Negative Reviews  
32:18 – Innovation vs. Tradition: Finding the Balance  
36:11 – The Power of Storytelling in Roofing  
40:24 – Investing in People, Not Just Projects  
44:18 – What Makes a Brand Memorable for Homeowners  
48:09 – Scaling Up Without Losing Your Identity  
52:02 – Long-Term Vision: Building a Legacy Company  
56:15 – Final Takeaways for Roofers Ready to Grow  

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